Top 5 Fast Food and Fast Casual Restaurants Apps Performance in New Zealand for Q4 2023

During the fourth quarter of 2023, the fast food and fast casual restaurant apps in New Zealand exhibited diverse performance metrics in terms of downloads and active user engagement. Here’s a closer look at the trends for the top 5 apps as reported by Sensor Tower.

McDonald’s - Non-US experienced a decline in weekly downloads, starting from 18.4K at the end of September and dropping to around 5K by the end of December. Despite this, the app maintained a strong presence in weekly active users, peaking at 230K in late November before settling at approximately 164K by the end of the year.

BurgerFuel VIB Club saw fluctuations in weekly downloads throughout the quarter. The app started with 2.8K downloads in the week of September 25 and reached its highest point at 11.3K in late October. By the end of December, downloads had decreased to 3.5K.

KFC New Zealand had a steady performance in weekly downloads, with notable increases towards the end of the quarter. Downloads rose from 4K at the beginning of October to 12.9K by the last week of December. The app’s weekly active users also grew, reaching a peak of 59.5K at the end of the year.

Pizza Hut New Zealand showed a consistent trend in weekly downloads, hovering around the 2.7K mark for most of the quarter. The highest number of downloads was recorded in early October at 3.1K, with a slight decline to 2.3K by the end of December.

Domino's NZ demonstrated stability in weekly downloads, ranging from 2.3K to 2.8K throughout the quarter. Active users remained relatively steady, with numbers fluctuating between 10.6K and 12.3K during this period.

For more detailed insights and data, visit Sensor Tower.